DECENTRALISED SEARCH: HOW SEO HAS GONE beyond google

As technology evolves, so does the way people find and connect with the things that matter to them.  Google remains King (for now at least) but alarmingly for our Sovereign, parts of its realm are under siege. It’s crucial that brands keep up with what’s happening across the search kingdom and form strong alliances with these ‘invaders’ – in these complex times, backing one horse is not an option.

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